Mark Amtower was named as one of the Who's Who in B-to-B list for 2008 by BtoB magazine. click here

This week

(Excerpt from The Amtower Report)

AMTOWER OFF-CENTER OBSERVATIONS

Item: Robert W Bly, copywriter extraordinaire, has a free report on marketing in a recession (attached), which you can get here:  www.bly.com/reports

Item: Thanks to those of you who have dropped me a line or given me a call about the BtoB magazine Whos Who 2008 List.

Item: FCW honcho Chris Dorobek is starting a business book club. This could be interesting. Offer feedback and suggestions at  http://www.fcw.com/blogs/editor/

Item: FOSE sent out the first Save The Date email for FOSE 2009 (well, the first I have seen). I will be discussing the value of events August 12 (see Events below).

Item: There was also a Save The Date notice from Input about the annual Input Holiday party. I will be discussing the value of great networking events August 12 (see Events below).

Item: I have seen several emails recently touting a seminar in Las Vegas on Getting Your GSA Schedule. Is it just me, or is Vegas a venue that begs the question about what are the odds of a GSA Schedule helping you win business? I know it CAN help, but then I think of all those companies with Schedules that make no money. I will be discussing what it takes to make your GSA pay major dividends on August 12 (get  the idea you might want to attend?)

Not that I have an opinion.

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